OUR VALUES

TRADITION

With its centuries-old history, PE RE JA carries the quality understanding passed down from generation to generation without changing it from the past to the future.

INNOVATION

PE RE JA aims to present all technological developments to its consumers with a contemporary brand understanding by following all the technological developments at the same time with the world. Its Research & Development center carries out studies on innovative, nature-friendly, sustainable and high-quality production with their expert team.

QUALITY

The most important feature that makes PE RE JA the brand that gives its name to cologne in Turkey is its unchanging understanding of quality from past to present. Our company, which sees customer satisfaction as its first priority, has created a brand loyalty with the consumer for years.

HISTORICAL HERITAGE

Turkey's first branded cologne, PE RE JA, has been protecting its original contents since the first day it started production. The legend of PE RE JA, which has lasted for three generations, will grow with many developments and will be preserved for many more years and will be carried to the future.

INDIVIDUALITY

Thanks to its dynamic technical staff and its ability to design and produce perfumes, PE RE JA can create a variety of products with its own characteristics. It develops products with a unique approach for both its own brands and private brands with which it provides solution partnerships.